Bali has been enjoying significant growth in tourism but Bali’s provincial administration recognizes the need to address concerns and challenges if they expect to continue to enjoy this lucrative industry. In fact, provincial administration is working on the development of a new master plan that will address the complaints and challenges that they currently face in tourism development.
The master plan will focus on developing a blueprint of what is referred to as the four key pillars – the goal is to create tourism development programs for the short, medium, and long term, that adhere to the all bylaws and government decrees.
What will the four pillars cover? Destination development, human resource development, promotion, and the tourism industry. The focus will be to ensure tourists see Bali as a quality destination.
Bali province tourism office head Ida Bagus Kade Subhiksu said, “The bottom line is to create Bali as a quality tourist destination – inside and outside.”
The Bali government has not ignored the complaints that they have received from tourists and a number of international tourism organizations. These include security issues, connectivity issues, lack of infrastructure, and poor management.